When should I upgrade?: Financial Gain – Part Three

Written by John Robert Pennington on October 22nd, 2009

[Note: Please read Part One and Two]

3) Would it be more cost effective to rent/barrow for specific occasions, or should this equipment be a mainstay in my arsenal of tools?

We read about sports photographer Bill Frakes owning 29 Nikon D3 bodies and National Geographic photographer Joe McNally lighting the X – 47A Pegasus with 12 Nikon SB-80s. Only if we all could have that many cameras and lights; imagine the variety of images we could produce. But if we are honest with ourselves as photographers, the majority of our photographic endeavors revolve around a small and specific set of equipment. While a product photographers necessary equipment list may be larger then a wedding photographer, each should know their essential equipment list. This list comprises of the tools that, on the average job, will be used 80-90% of the time. As for the 10-20% of the occasions when there are specific equipment requirements, go rent it. How often would you be using 12 Nikon SB-80s (or whatever your equivalent is) anyways?

Fin

This is the end of the series ‘When should I upgrade?’ I hope that I provided some food for thought based off my experiences. If one bit of wisdom could be gained by this series, I wish it to be this: Go photograph something and forget about the technical mumbo-jumbo. Take pictures with your “inferior” camera; by default you will have more and better pictures then the person spending hours not capturing images and fretting over technical specification of the latest equipment.

Grace and Peace

John Robert Pennington Photography Blog
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